Mandurah city councillors have considered approving a name change for the Merlin Street Pavillion, after a fundraising initiative hosted by the Halls Head Football Club saw the clothing store Hot Klobba win a naming rights deal.
Halls Head Football Club, who hold the long term seasonal hire of the Merlin Street Reserve, came up with an innovative fundraiser, which sees a new naming rights sponsor for the venue.
The club sold 56 raffle tickets at $250, totalling $14,000.
Each ticket entitled the business an entry into the draw to become the naming rights sponsor for 12 months.
Hot Klobba were the winners of the raffle and earned the right to become the club’s naming rights partner in 2018.
In a council report by the people and communities director Lesley Wilkinson and authored by Wendy Murphy, officers stated that while the city was supportive of the club’s ability to attract valuable sponsorship dollars, formal approval was still required.
The city had received the club’s formal application and would wait for council’s approval.
Provisional approval was granted to the club in order to service their sponsor from the commencement of the 2018 season, which started on April 7.
At their April 10 meeting, councillors voted unanimously in favour of the corporate sponsorship arrangement, however recommendations regarding the matter can only be given the green light at the next ordinary council meeting on April 24.
For more information visit the City of Mandurah website and view their latest meeting agenda.