In a first for Australia and New Zealand, Nutella fans are being given the chance to start their day with a jar of Nutella that has their name on it.
From September 14 until October 25, Nutella is giving everyone the chance to customise their own Nutella jar with their name as part of their personalised label campaign.
After the campaign’s success overseas, Nutella “can’t wait to see what Australians make of it and we’re encouraging people to show and share 'their' Nutella on social media with the hashtag #mynutella via Instagram (@nutella_anz), Facebook & other social media channels”.
How the Nutella personalised label promotion works:
Ø Purchase a specially marked 750g or 1kg jar of Nutella
Ø Head to: www.yournutella.com.au
Ø Complete the form, entering your name as it should appear on the jar
Ø Hit submit
Ø A personalised label will be printed in the trademark ‘Nutella red and black’ and posted to apply on your own jar
